Saturday, March 14

Print is still alive!

As the battle rages on about the debate on print vs. online, print gets a leg up...from Asia! According to TIME, the good old newspapers are still all the rage. Granted that it may be as quoted 'the world's last great newspaper boom', but it's a boom nonetheless.

Just 3 years ago, TIME published an online forum asking top American media analysts about the future of newspapers. Its fate definitely looked bleak from their side, but with a growing literacy rate in Asia and low internet penetration means that Asians are still very much attached to their papers.

In my previous post on the evolution of reading, I personally enjoy reading print-based text and this includes newspapers. While I agree that timeliness poses an issue with newspapers being that it cannot immediately report breaking news, nevertheless, it is definitely a more visceral experience for me.

I do believe, however, that reading the papers is an 'old fashioned' habit that has the younger generation scowling at. Asian newspaper publications are well aware of that and most, if not all have started online news sites to handle the future of when one day, newspapers with its glorious ink-staining pages will be obsolete.

But for now, roll up, roll up and read all about it!

Online article: Newspapers in Asia: A Positive Story

Image Source: Getty Images

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